My Life in Words
Blogs by Eric Miller
Create a Strategic Business Map
The truth is, many of today businesses don’t need a full business plan. To compete in today’s, highly competitive landscape you need to be agile and responsive to market changes. Constant strategic innovation is required. Having a living strategic business map will guide you with precision and agility.
What is a Strategic Business Map?
The important thing about creating a business strategy is that everyone needs to understand it. If key stakeholders in your business aren’t “on the bus” so to speak, how can they be invested in the mission of the company? This is where strategic business mapping comes into play. It segments your business into six simple building blocks:
1. Defining all stakeholders
2. Key Activities and scalability of those activities
3. Key Resources in business development
4. Your unique value proposition
5. Fulfillment and customer relationships
5. Channels of opportunity
6. Constant product offering profitability
Know your ideal customer avatar. Serve them your most profitable products with a scaled optimized business.
You will have a living business map that will help you get a higher ROI on all of your marketing investments. You will discover how convert everyday tasks into powerful business development results. The Owner’s Compass is also a powerful management coaching resource. You will have a living business map that will also help you scale your company to serve the ideal customer situation.
ACCELERATE BUSINESS GROWTH
No matter how accomplished or happy we are, we all have areas of business that could use some improvement. Less than a decade ago we could take a product to the market and sell it for five years. Today a new product becomes obsolete in six months. Being able to pivot with strategic innovation is critical. Have you had a business operations reality check in the last three months? Take Eric Miller’s FREE Business Owner Evaluation and get a reality check. Don’t get left in the dust of your competition.